The SLEMB was invited to participate at the 5th Tea House Industry Conference that was held from December 26th to 27th, 2024, at the National People’s Congress Center in Beijing-China. The Ambassador of SLEMB addressed the opening ceremony of the event, highlighting the uniqueness of Ceylon Tea. During the event, the Tea Promotion Officer participated in a panel discussion, focusing on the Sri Lankan tea industry and its presence in the global market.
Additionally, a Ceylon Tea display and tasting session was organized alongside the event, providing an opportunity for participants from the Chinese tea house industry to experience the distinctive flavors of Ceylon Tea.